Measuring the success of a networking event is crucial for future planning and improvement. Start by assessing attendance numbers compared to your goals. Collect feedback through surveys, focusing on attendees' satisfaction and the quality of connections made. Track engagement on social media and the number of business cards exchanged or new contacts added to your CRM. Evaluate post-event actions, such as follow-up meetings or collaborations initiated. Finally, analyze the return on investment by comparing costs with the value of new opportunities generated. By considering these factors, you can accurately gauge the success of your networking event with Eticks.
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